Evaluation Question 2: How does you media product represent particular social groups?

How does your media product represent particular social groups?

Florence and the Machine NME Cover (left) compared to my model (right) 

Posture/Gesture- Both are strong women but my model shows more a vulnerable side with her hand up against her face but both are slightly tipping their head to one side which shows confidence and also a slightly inquisitive nature. Both models just keep their shoulders very relaxed so there's no tension within the shot.

Angle/shot type/lighting- I have used a close-up shot of my model just like the Florence shot because I like that it fills the space and also creates the effect that nothing is hidden, it's just that artist, no gimmicks. I have taken it at eye-level straight on just as the Florence has because I wanted to create a relatable feel for the artist and if it was taken at a angle then I couldn't have created that. I made the framing on the photo very tight just like the other photo because I liked the way it filled the space. I have used a duller light in my photo than the Florence shot because I changed the effect to black and white for my double-page spread.

Costume/Hair/Make-up- These two photos are quite similar style-wise because obviously I want to keep to that style for my audience. Hair- Both have quite a alternative strong fringe and shorter hair style and I think it creates quite a bold image, obviously Florence is a lot more bright due to her hair being red but I think my model still fits with the alternative female messy style with her hair. Make-up- The make-up is more or less the same with both models with the eye make-up and the pale complexion and blush sweeping the cheeks. The only thing I changed was that I gave my model a stronger lip because Florence had the stronger hair colour so I gave my model the darker lip to make her stand out more and I also think it reflects that indie/alternative style and being a bit different with experimenting make-up. Costume- Both have high neck tops on which could show that they want to stay conservative and it again fits with the alternative style that can be that masculine/feminine style so the button up shirt and the high neck makes it seem quite masculine but then I have added a lace bow tie on mine and then Florence added necklaces to her look, so both added a feminine touch.

Expression- Both images have a nonchalant feel to them, but Florence is a more aggressive expression whereas my model has a softer expression with a smirk and I think both match the body language in the shot. Both expressions fit with the alternative style because of all the other elements like costume and make-up etc. One thing that is similar is that both have quite wide eyes which could mean they are aware and interested in the indie scene.